Healthcare

RPM Call Center Campaigns

RPM call center campaigns generate qualified patient interest in remote patient monitoring programs, where patients with chronic conditions use connected devices monitored by a clinical team. They are typically paid per qualified transfer or enrollment.

Overview

Remote patient monitoring is an enrollment vertical rather than a product-sales vertical. The patient is joining an ongoing clinical program, not buying an item, so the conversation is about consent to be contacted by a care team. Buyers care about enrollment quality and retention, which makes accurate expectation-setting on the call unusually important.

How RPM campaigns work

The center screens for a qualifying chronic condition, insurance coverage and an existing treating physician relationship, explains what the monitoring program involves at an approved level of detail, and transfers for clinical enrollment.

Who these campaigns suit

Centers with healthcare compliance maturity and agents who can explain an ongoing program clearly without over-promising outcomes.

What centers need to run RPM campaigns

Healthcare vertical compliance infrastructure
Full call recording with retention
Documented QA with high sampling
Agents able to explain an ongoing program accurately
Documented, consented traffic sources

Requirements are set per campaign and published in full before you accept one. The list above reflects what is typical across rpm campaigns rather than any single buyer's terms.

Compliance requirements

No medical advice, diagnosis or outcome claims
No implication of Medicare, CMS or physician affiliation
Accurate description of what the program involves and what it does not
No inducements to enroll
Do-not-call scrubbing and immediate opt-out honoring

Compliance obligations rest with the center making the contact. Platform review of campaign materials is an internal quality-control step and does not transfer that responsibility. See the Fraud & Compliance Policy for how breaches are handled.

Quality expectations

Patient must report a qualifying chronic condition
Patient must hold qualifying insurance coverage
An existing treating physician relationship is commonly required
Patient must consent to ongoing clinical contact

RPM campaigns

No rpm campaigns are listed publicly right now. Availability is driven by real buyer demand, so this changes as campaigns are funded. Verified centers are notified automatically when a matching campaign launches.

Campaign types used in RPM

Live Transfer campaignsA live transfer campaign pays when a call center qualifies a consumer and warm-transfers them to the buyer's team while the consumer is still on the line. The billable event is the transfer itself, subject to published qualification criteria.Qualified Lead campaignsA qualified lead campaign pays for a consumer record that meets published screening criteria and has consented to contact, delivered to the buyer for follow-up rather than transferred live.Application campaignsAn application campaign pays when the center completes and submits an application on the consumer's behalf, rather than transferring the consumer to someone else to do so.

Common questions

Why does expectation-setting matter more in RPM?

Because the patient is enrolling in an ongoing program rather than receiving a one-off item. If the call oversells what the program does, patients disengage after enrollment, and buyers measure that. Accurate framing on the call directly affects whether a center gets scaled.

Is RPM paid per transfer or per enrollment?

Both models exist. Transfer campaigns pay when a qualified patient reaches the clinical team; enrollment campaigns pay when the patient completes enrollment. The model, rate and review window are published on each campaign.

DME campaignsDME call center campaigns generate qualified patient interest in durable medical equipment such as braces, mobility aids and support devices, typically routed to a supplier or telehealth provider for physician review. They are usually paid per qualified transfer.CGM campaignsCGM call center campaigns generate qualified patient interest in continuous glucose monitors for people managing diabetes, routed to a supplier or telehealth provider for clinical review. They are typically paid per qualified transfer.Medicare campaignsMedicare call center campaigns connect Medicare-eligible consumers with licensed agents or carriers. They cover Medicare Advantage, Medicare Supplement and related products, and are most commonly paid per qualified live transfer.

Guides for RPM centers

RPM Campaign GuideRPM campaigns generate qualified patient interest in remote patient monitoring programs, where patients with chronic conditions use connected devices reviewed by a clinical team. Buyers measure enrollment quality and retention, not just transfer volume.DME Campaign GuideDME campaigns generate qualified patient interest in durable medical equipment, routed to a supplier or telehealth provider for clinical review. Qualification is medical rather than commercial, and compliance requirements are the strictest in the industry.How Call Center Campaign Payouts WorkCampaign payouts are triggered by a defined billable event, validated against published criteria, held through a buyer review window, and then paid on a stated schedule. Delivered activity is not the same as payable activity.

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